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  <title>Not Even Wrong</title>
  <subtitle>Observations from the wild, in pursuit of timeless ideas.</subtitle>
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  <link href="https://notevenwrong.co/" rel="alternate" type="text/html"/>
  <id>https://notevenwrong.co/</id>
  <updated>2026-07-29T00:00:00Z</updated>
  <author>
    <name>Matt Powell</name>
  </author>
  <entry>
    <title>Protopia as a pragmatic vision for the future</title>
    <link href="https://notevenwrong.co/bits/protopia-as-a-pragmatic-vision-for-the-future/" rel="alternate" type="text/html"/>
    <id>https://notevenwrong.co/bits/protopia-as-a-pragmatic-vision-for-the-future/</id>
    <updated>2026-07-29T00:00:00Z</updated>
    <summary>Protopia is interesting because it treats progress as a compounding mechanism rather than a solved state. The point is not that the future becomes perfect. The…</summary>
  </entry>
  <entry>
    <title>Romero on Apple AI spending</title>
    <link href="https://notevenwrong.co/bits/romero-on-apple-ai-spending/" rel="alternate" type="text/html"/>
    <id>https://notevenwrong.co/bits/romero-on-apple-ai-spending/</id>
    <updated>2026-07-28T00:00:00Z</updated>
    <summary>If you pray sometimes, then you are just an atheist who’s also fearful. If God exists, the only coherent response is to reorganize your entire life around that…</summary>
  </entry>
  <entry>
    <title>Excellence is Exclusion</title>
    <link href="https://notevenwrong.co/essays/excellence-is-exclusion/" rel="alternate" type="text/html"/>
    <id>https://notevenwrong.co/essays/excellence-is-exclusion/</id>
    <updated>2026-07-28T00:00:00Z</updated>
    <summary>On concentration, chosen discomfort, and the trap of the frictionless life</summary>
  </entry>
  <entry>
    <title>Intelligence Debt and Paying the Costs Up Front</title>
    <link href="https://notevenwrong.co/essays/intelligence-debt-and-paying-the-costs-up-front/" rel="alternate" type="text/html"/>
    <id>https://notevenwrong.co/essays/intelligence-debt-and-paying-the-costs-up-front/</id>
    <updated>2026-07-28T00:00:00Z</updated>
    <summary>Why the companies that win with AI will be the ones willing to do the work</summary>
  </entry>
  <entry>
    <title>Man needs dignity like he needs bread</title>
    <link href="https://notevenwrong.co/bits/man-needs-dignity-like-he-needs-bread/" rel="alternate" type="text/html"/>
    <id>https://notevenwrong.co/bits/man-needs-dignity-like-he-needs-bread/</id>
    <updated>2026-07-01T00:00:00Z</updated>
    <summary>A beautiful profile of a man that illustrates the simple idea that a business should be good for its craftspeople and its customer. That there is beauty in the…</summary>
  </entry>
  <entry>
    <title>Speed is not velocity</title>
    <link href="https://notevenwrong.co/bits/speed-is-not-velocity/" rel="alternate" type="text/html"/>
    <id>https://notevenwrong.co/bits/speed-is-not-velocity/</id>
    <updated>2026-06-26T00:00:00Z</updated>
    <summary>Most technology breakthroughs start out looking like toys. This is true even when you&apos;re spending $xx on playing with the new cool thing. Sometimes these find…</summary>
  </entry>
  <entry>
    <title>Movement vs colour</title>
    <link href="https://notevenwrong.co/bits/movement-vs-colour/" rel="alternate" type="text/html"/>
    <id>https://notevenwrong.co/bits/movement-vs-colour/</id>
    <updated>2026-06-26T00:00:00Z</updated>
    <summary>We live life in two modes Colour: In the moment happiness, reflection, introspection, fun Movement: Building things, learning, exercising Not everything fit…</summary>
  </entry>
  <entry>
    <title>Good quests</title>
    <link href="https://notevenwrong.co/bits/good-quests/" rel="alternate" type="text/html"/>
    <id>https://notevenwrong.co/bits/good-quests/</id>
    <updated>2026-06-26T00:00:00Z</updated>
    <summary>There are many ways to think about the purpose of life, but the idea of choosing a good quest (as opposed to a bad quest or perhaps worse no quest at all) is…</summary>
  </entry>
  <entry>
    <title>ROT</title>
    <link href="https://notevenwrong.co/bits/rot/" rel="alternate" type="text/html"/>
    <id>https://notevenwrong.co/bits/rot/</id>
    <updated>2026-06-26T00:00:00Z</updated>
    <summary>&quot;Then we got Agents, and we forgot the lesson. We decided that we needed to throw these pseudo humans at everything, because everyone else was. Agents are…</summary>
  </entry>
  <entry>
    <title>When the work is the by-product of the experience</title>
    <link href="https://notevenwrong.co/bits/when-the-work-is-the-by-product-of-the-experience/" rel="alternate" type="text/html"/>
    <id>https://notevenwrong.co/bits/when-the-work-is-the-by-product-of-the-experience/</id>
    <updated>2026-06-08T00:00:00Z</updated>
    <summary>Jony Ive, on designing the interior of the Ferrari Luce: “I just love learning more than I love being right,” “At the end of a project, there’s two products —…</summary>
  </entry>
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